A FULL-FLEDGED MARKETER AND GROWTH SPECIALIST​

I’m a marketing strategist with 10 years in digital transformation, audience engagement, integrated marketing and brand consulting across the arts, luxury, and consumer sectors.

My Expertise​

01.

Luxury & Culture Marketing

Build compelling marketing strategies for luxury and cultural brands, ensuring brand cores are well laid out through storytelling

Integrated Marketing
02.

Integrated Marketing

Develop a multi-faceted, 360 approach that envelopes the customer journey from a deep understanding of audience insights and brand positioning

Audience Strategy
03.

Audience strategy

Segmentation, engagement and content strategy for different audiences based on data-driven insights & validations, focusing on areas for growth of the business

O2O Strategy
04.

O2O Strategy

Online-to-Offline (and vice versa) strategy that embraces dynamic customer journey among touchpoints and optimizes for meaningful engagement & acquisitions

Data journey
05.

CRM & Data

Set out data and ecosystem strategies to facilitate a personalized approach to customers as individuals, building relationships and fostering further sales opportunities

Partnership
06.

Partnership

Cultivate the dynamic and synergy of co-branding to maximize a brand’s outreach, meaningful associations and customer base growth

An Exemplary End Result​

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